Australian K-pop star sparks backlash in Korea over suspension of “Chinese New Year”

The Australian K-pop star has stirred up anti-Chinese sentiment in South Korea after he innocently messed up his New Year’s greeting.

Danielle March, a member of girl group NewJeans, has sparked widespread backlash in Korea after she referred to the Lunar New Year as “Chinese New Year.”

The Newcastle-born teen, 17, made a huge mistake while messaging fans on the group’s subscription-based app Phoning.

Australian pop star Danielle March (pictured), of girl group NewJeans, has stirred up anti-Chinese sentiment in South Korea after she innocently messed up her New Year's greeting.

Australian pop star Danielle March (pictured), of girl group NewJeans, has stirred up anti-Chinese sentiment in South Korea after she innocently messed up her New Year’s greeting.

“What do roe rabbits do for Chinese New Year?” she wrote, before quickly deleting it when she realized her mistake.

It is common for many Western countries to refer to the Lunar New Year as ‘Chinese New Year’, but in Korea it is considered highly offensive and seen as a pro-Chinese and anti-Korean statement.

Korean netizens blasted the Australian star in the comments section of major news websites and forums, according to the translations made. Internet users.

Someone wrote: “So she’s Australian, which means she didn’t understand the English language she was writing in…”.

I hope these agencies train these idols in more than just singing and dancing and give them some basic feel. It’s so embarrassing that she even posted the word “Chinese” at all.

The 17-year-old star sparked widespread backlash in Korea after referring to the Lunar New Year as 'Chinese New Year' in a post on her group's social media app.

The 17-year-old star sparked widespread backlash in Korea after referring to the Lunar New Year as ‘Chinese New Year’ in a post on her group’s social media app.

Pity [NewJeans’] A member who knew no better than to call it Chinese New Year when it debuted to make its money in our country,” another wrote.

Another exasperated: “I still can’t forgive them for the Chinese New Year thing… I don’t want to see them again.”

Another wrote, “Please limit the groups to only Korean members or make them all historically correct.” I loved this group because of their good vibes but I’m totally over them because of this one. I will stick to supporting groups with only Korean members.

“I bet she has Chinese blood in her family line somewhere,” said one fan.

Korean netizens slammed the Australian star in the comments section of major news websites and forums, according to Netizenbuzz's translations.

Korean netizens slammed the Australian star in the comments section of major news websites and forums, according to Netizenbuzz’s translations.

Danielle has since issued a humiliating apology for the error on the group’s official Instagram account.

She explained, “Although I deleted it as soon as I realized my mistake, my message had already been delivered to many people, and it became impossible to undo it.”

Because the Lunar New Year is a holiday celebrated by many countries and regions, including ours [Korea]My choice of words was inappropriate, and I deeply regret that.”

I also want to say that I am truly sorry to the Bunnies and many others who must have been disappointed or hurt by my words.

I will not forget this incident, and I will try to be more careful in my words and actions in the future. Again, I apologize, it’s over.

One Korean fan got angry, saying:

One Korean fan raged, “Please limit the groups to only Korean members or make them all a proper date education.”

While Koreans were reluctant to forgive, international K-Pop fans were more understanding.

We call it Chinese New Year in my country too!! Please do not apologize!! Happy Chinese New Year everyone!! one fan wrote.

Another added, “In Australia we call it Chinese New Year, no need to apologize baby.”

The Newcastle-born star has become one of the biggest names in K-pop in the past year and is currently a global ambassador for fashion brand Burberry.  The image in the ad campaign

The Newcastle-born star has become one of the biggest names in K-pop in the past year and is currently a global ambassador for fashion brand Burberry. The image in the advertising campaign

NewJeans have become the hottest new group in K-pop since their debut last July.

They’ve had two #1 singles already, with their latest hit Ditto charting internationally in the UK and Australia and on the Billboard Hot 100, as well as being the most streamed song in history on Spotify in South Korea.

Danielle isn’t the only Australian member of the group, as Vietnamese-Australian member Honey is from Melbourne.

NewJeans set the K-pop world on fire and became so popular that it charted on the Billboard Hot 100

NewJeans set the K-pop world on fire and became so popular that it charted on the Billboard Hot 100


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